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CASE PRODUCT DISCOVERY

ABOUT UNIMED
GRANDE FLORIANÓPOLIS

Unimed Grande Florianópolis is a medical work cooperative that offers health services and plans to 17 cities in Greater Florianópolis.

 

Founded on August 30, 1971, the brand is a benchmark for excellence in supplementary health and currently has more than 1,700 members. The cooperative provides customers and partners with its own quality service structure, comprising: hospital, diagnostic center, imaging services, adult and child emergency care, as well as virtual services such as digital emergency care and telemedicine.

THE CHALLENGE

Unimed Grande Florianópolis needed to develop a digital platform focused on empowering the beneficiary, delivering a complete digital experience. The cooperative's old application no longer met their needs, and it was at this point that we thought about how to combine technology and innovation in the health area.

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THE UGF CLIENT APP

Through the collective effort of the IT, Innovation and Customer Service team at Unimed Grande Florianópolis, we developed the Cliente UGF application, a digital communication platform aimed at making life easier for the operator's beneficiaries. With it, you can use various services wherever you are.

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Case Sebrae
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OUR
​METHOD

Interactions with users is a priority;
Focus on solving problems;
Flexibility for changes;
open scope;
Focus is on delivering solutions;
Collaborative teams;
Systemic view of the organization;
Products are designed according to the
enterprise value chain;
IT is strategic;
A lot of focus on innovation.

PRODUCT

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Business Discovery

ARCHITECTURE

Technical Discovery

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OUR
​METHOD

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Strategic Analysis

interviews

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Analysis Comments

My Sebrae App

benchmarking

Mapping of

app flow

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vision analysis

of product

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Technical analysis

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Analysis of

Personas

Analysis of

functionalities

Dynamics

collaborative

DELIVERIES

OUR
​METHOD

The result of Discovery was a technical and business analysis, guiding the client on which way to go, considering the needs of the user, roadmap design, implementation of new technologies, reuse of structure and cost benefit.

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vision of

product

epics

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Personas

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map of

Functionalities

Stories

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Technical advice

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OUR
​METHOD

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10am

of interview

withteam

from Sebrae-PR

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17

 interviews carried out with entrepreneurs= 22 hours of interview

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OUR
​METHOD

+45

collaborators

participants

5

diverse groups

+80

explored solutions

25

selected problems

+100

problems

accounted for

10

prioritized solutions

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DEPOSITIONS

"Evoluum goes beyond simple delivery of lines of code! They deliver enriching experiences, learning and collaborate for the evolution and simplification of products and technologies made to humanize".

Fabian Arthur

Group Product Manager

Unimed Grande Florianópolis

"It was really amazing to participate in Sebrae's Discovery project! There were more than 60 people involved in the project and collaborative dynamics. This movement of interaction and collaboration between the Evoluum and Sebrae teams was essential to generate the positive results we had"

Vanessa Gasparetto

UX/UI designer at Evoluum

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READY FOR THE NEW ECONOMY?

Contact us!

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